# naia vs Promptado

> Promptado starts at R$ 399 per month and monitors daily. naia Autoridade costs R$ 1,490 per month and expands the diagnosis with AIO, Meta AI on WhatsApp, GEO Score and naia Index. The platform also publishes authenticated integrations, whose scope should be confirmed before subscribing.

Canonical source: https://naia.today/en/comparativo/naia-vs-promptado-qual-plataforma-aeo-escolher

## For a small store, the difference starts with budget
If the store needs to validate twenty questions on ChatGPT and Gemini without taking on a high cost, Promptado Essential is the most direct choice. The plan costs R$ 399 per month, monitors 20 prompts every day, tracks 5 competitors and includes 4 articles, 2 action plans and 20 page audits per month. That package is a better fit for a small operation that is still proving the channel.

Promptado Growth costs R$ 799 per month and rises to 50 prompts, 10 competitors, 10 articles, 5 action plans and 50 monthly audits. It also adds Perplexity to ChatGPT and Gemini. On both plans, every prompt runs daily on every included AI. That produces 1,200 monthly conversations on Essential and 4,500 on Growth, according to the official plans page.

naia Autoridade costs R$ 1,490 per month, covers 1 brand and includes 4 monthly analyses. Each analysis combines 200 AI Google Search queries and 20 custom prompts across LLMs, for 220 queries per round. Published coverage includes ChatGPT, Gemini and Llama on Meta AI and WhatsApp. The plan also delivers GEO Score, history, recommendations and naia Pages. Before the paid plan, naia offers a free 2 prompt reading on ChatGPT and AIO with no card.

Both platforms go beyond counting mentions. Promptado publishes action plans, page audits, articles and an AI assistant. naia connects the diagnosis to plans, content, Pages and agents and publishes a documented, authenticated REST API as well as remote MCP. Starting analyses through an integration is presented for Enterprise, so confirm the plan scope before purchase.

For e-commerce, both advertise a dedicated ChatGPT Shopping view. Promptado describes recommended products and sellers, with rankings for brands, products and stores. naia measures presence, position and share of shelf and also checks robots.txt, Product JSON-LD, product feeds and product sitemaps. Their public pages do not support a separate price comparison for this feature, so eligibility should be confirmed before purchase.

## When to choose naia
- Your store needs to map a broader universe per round: 200 AI Google Search queries and 20 custom prompts on Autoridade.
- Meta AI and WhatsApp are part of the customer journey, and you need Llama measured on that channel inside the plan.
- The diagnosis must open the GEO Score into nine components and turn into plans, content, Pages and tasks in one environment.
- You want to compare the brand against a public segment ranking through naia Index.
- Your team requires a documented, authenticated REST API or remote MCP and can contract the Enterprise scope presented for starting analyses through an integration.
- The budget supports R$ 1,490 per month and four monthly analyses are enough for the operation's decision cycle.

## When to choose Promptado
- The store is small, the budget is limited and 20 prompts on ChatGPT and Gemini cover the questions that drive the purchase.
- You need a complete collection every day. Essential and Growth publish daily cadence, while naia Autoridade commercially includes four complete analyses per month.
- Entry cost decides the purchase: R$ 399 per month on Essential versus R$ 1,490 per month on Autoridade.
- Articles and page audits must come with clear monthly allowances: 4 articles and 20 audits on Essential, or 10 and 50 on Growth.
- Perplexity is required, but the budget has not reached naia Enterprise. Promptado Growth includes it for R$ 799 per month.
- Copilot or Google AI Mode is an explicit requirement. Promptado publishes them on Enterprise, while naia's pricing page does not list Copilot and reserves expanded coverage for Enterprise.

## naia differentiators
- 200 AI Google Search queries and 20 custom prompts per analysis on Autoridade.
- Llama on Meta AI and WhatsApp included on Autoridade, alongside ChatGPT and Gemini.
- A 0 to 100 GEO Score with nine weighted components, supported by history and recommendations.
- Public naia Index by segment, with a published methodology and recurring updates.
- Documented, authenticated REST API and remote MCP server; starting analyses through an integration is presented on Enterprise.
- ChatGPT Shopping measurement with share of shelf and a technical product data checklist.

## Pricing and limitations
Prices and capabilities checked on 2 August 2026 on the official pages naia.today/pricing, naia.today/produto/shopping, promptado.com/planos and promptado.com/produto/monitoramento-ia. Promptado: Essential at R$ 399 per month, Growth at R$ 799 and Enterprise on request, each with a 7 day trial. naia: a free 2 prompt reading with no card, Autoridade at R$ 1,490 per month with a 7 day card-backed trial, and Enterprise on request. Do not divide price by prompt without adjusting the unit: Promptado counts every prompt run daily on every AI; naia combines 200 AI Google Search queries and 20 custom prompts in every Autoridade analysis.

## Feature comparison

| Feature | naia | Promptado |
| --- | --- | --- |
| Paid entry price | R$ 1,490 per month, Autoridade | R$ 399 per month, Essential |
| How to test | 2 prompts free with no card; 7 days of Autoridade with a card | 7 days of the selected plan |
| Published cadence | 4 complete analyses per month on Autoridade; confirm automation scope and credit use | Daily on Essential, Growth and Enterprise |
| Entry plan volume | 200 AIO queries and 20 custom prompts per analysis | 20 prompts on 2 AIs, 1,200 conversations per month |
| Engines on the entry plan | AIO, ChatGPT, Gemini and Llama on Meta AI and WhatsApp | ChatGPT and Gemini |
| Perplexity outside Enterprise | No, reserved for Enterprise | Yes, on Growth at R$ 799 per month |
| Content and action plan | Credit-based generation, plans and publishing on naia Pages | 4 articles and 2 plans on Essential; 10 and 5 on Growth |
| Page audits | Technical verification and AI Readiness in the ecosystem | 20 per month on Essential and 50 on Growth |
| Shopping on ChatGPT | Presence, position, share of shelf and technical checklist | Recommended products and sellers; rankings for brands, products and stores |
| Public segment benchmark | naia Index with a public methodology | We did not find a public segment index; there is an internal brand ranking and a public source ranking |
| Authenticated API and MCP | Documented REST API and remote MCP; starting analyses through an integration on Enterprise | Not found on the official pages reviewed |

## Frequently asked questions

### Which platform makes more sense for a small online store?
With a limited budget and up to 20 strategic questions, Promptado Essential makes more sense. It costs R$ 399 per month, queries ChatGPT and Gemini daily and includes content, action plans and audits. naia is a different size of purchase at R$ 1,490 per month for teams that need AIO at scale, Llama on Meta AI and WhatsApp, GEO Score, naia Index and integrations.

### Does Promptado only monitor while naia executes?
No. That description is outdated. Promptado publishes action plans, articles, publishing, page audits and an AI assistant. naia also turns diagnosis into plans, content and publishing and publishes Pages, agents, an authenticated API, MCP and the public naia Index benchmark. Confirm the integration scope for the subscribed plan.

### Which one monitors more frequently?
Under the published commercial allowances for small and mid-sized businesses, Promptado. Essential and Growth run every prompt daily on every subscribed AI. naia Autoridade includes four complete analyses per month. naia also describes configurable weekly and daily automations, so confirm credit use and plan scope when cadence is decisive.

### Can I compare Promptado's 20 prompts with naia's 220?
Not directly. On Promptado, 20 prompts repeat every day on ChatGPT and Gemini, producing 1,200 monthly conversations. On naia, Autoridade's 220 are 200 AI Google Search queries and 20 custom prompts in one analysis, repeated four times per month. They use different cadences, engines and units.

### Which one covers more engines on the entry plan?
naia Autoridade covers AIO, ChatGPT, Gemini and Llama on Meta AI and WhatsApp. Promptado Essential covers ChatGPT and Gemini; Growth adds Perplexity; Enterprise also publishes Copilot, Grok and Google AI Mode. The best coverage is the one that matches where the customer actually asks.

### Do both analyze product recommendations on ChatGPT?
Yes, with different public propositions. Promptado describes a Shopping Mode with recommended products and sellers and rankings for brands, products and stores, available only for ChatGPT. naia runs purchase prompts, measures presence, position and share of shelf, and checks the catalog's technical requirements. Confirm eligibility and billing for the feature on each plan.

### How can I test before subscribing?
naia offers a free 2 prompt reading on ChatGPT and AIO with no card and a 7 day Autoridade trial with a card. Promptado offers 7 days of the chosen plan and says the subscription continues automatically unless canceled. Use the same questions, products and competitors in the trial to compare equivalent outputs.

## Verdict
For the scenario of a small online store with a limited budget and 20 strategic questions, our assessment is that Promptado offers the better balance: Essential costs R$ 399 per month, monitors ChatGPT and Gemini daily and already includes content, action plans and audits. naia becomes a stronger fit when the operation needs 200 AI Google Search queries per round, Meta AI on WhatsApp, GEO Score, naia Index and integrated execution. The scope of authenticated integrations should be confirmed for the plan. There is no universal winner. There is an R$ 1,091 monthly difference that those capabilities and their expected impact on the store need to justify.

## Conclusion
Start with twenty questions a buyer would ask before purchasing from your store. If that set, ChatGPT and Gemini cover the decision, our assessment is that Promptado Essential offers the better balance of cost and cadence. If the list requires AIO at scale, Meta AI on WhatsApp and a diagnosis spanning content, technical work and a public benchmark, test naia. For API or MCP, confirm the Enterprise scope before subscribing. The criterion is not which page promises more. It is which platform observes the channels that produce revenue and delivers an action the team can execute.