If you already pay Semrush, stay
Semrush now offers two valid paths. AI Visibility Base is US$ 99 per month billed annually for 25 tracked prompts on one domain and does not require the SEO suite. Semrush One Starter is US$ 199 for 50 prompts, Pro+ is US$ 299 for 100 and Advanced is US$ 549 for 200.
If your team already uses Semrush, adding a second vendor means another dashboard, login, contract and baseline. That operational cost does not appear on either invoice and usually outweighs a feature difference at the margin.
Switching also resets your history. Every platform has its own prompt set, engine mix and methodology, so the line does not continue, it restarts.
The case for looking anyway
AI Visibility Base removes the old reason to leave just because you do not need an SEO suite. It is a standalone offer for one domain and 25 tracked prompts.
The comparison still matters when that limit is too small, when the next Semrush One tier includes SEO capacity your team will not use, or when the language, channels and corrective workflow do not match the market you need to measure. Compare the total configuration and the work your team can execute, not an outdated packaging claim.
Who the models actually name
On 30 July 2026 we ran 42 category queries through ChatGPT, Gemini and Perplexity using the Cloro API and counted which vendors got named. Semrush appeared in 40 percent of the answers, Profound in 38, Otterly in 33, Peec in 31.
naia appeared in none of them. Zero out of 42. That is our own measurement of our own absence, and it is the reason this page exists at all.
The other half of the read is more useful to you than our score. Of the seven articles ChatGPT retrieved to assemble its answer, six were published by a vendor that appears at the top of its own list. The category is being described to the models almost entirely by the companies being described, which is worth knowing before you trust any comparison page, including this one.
What makes one defensible is checkable structure: named competitors, a date on every figure, and a plain statement of where the publisher loses. All three are on this page.
Where naia does not compete with Semrush at all
Semrush spans a standalone AI visibility product and the broader Semrush One suite. naia does one job. If your team needs SEO and AI visibility together and can fund one platform, Semrush One covers more ground, and no comparison table honestly changes that.
Where naia is the better instrument: analysis natively in Portuguese, Llama in Meta AI and WhatsApp, 200 queries against AI Google Search plus 20 custom LLM prompts per analysis, a GEO Score built from nine weighted components, and billing in reais.
Where it loses: four analyses per month against daily collection. On a self serve plan that is the gap, and it is the same gap named on every page in this series, because it is the same product limitation rather than a different one per competitor.